Define an industrial strategic planning model
To make your industry a reference, you need to carry out good industrial strategic planning.By following the tips above, it is possible that you can obtain higher revenue, increase your chances of growing exponentially, differentiate yourself from your competitors and become a reference in the segment in which you operate.
But it is not enough to just understand, it is nece [b][url=https://dbtodata.com/chinese-overseas-asia/]Chinese Overseas Asia Number Data[/url][/b] ssary to apply, innovate and invest. It is worth highlighting what Philip Kotler always says:
“It is more important to do what is strategically right, rather than immediately profitable.”
And if you liked this text and want to explore even more knowledge, check out our content on how to sell more .
Marketing Digital
More than half of the Brazilian population has access to the internet and, of this proportion, 43% use it for purchasing research.
According to data from Webdam, the forecast for investments in digital media for 2019 is at least 15 billion reais.
Not paying attention to this means running a serious risk of being left out of the market.
Furthermore, the internet is a great ally for your company to carry out strategic industrial planning and become a reference in the segment in which it operates.
For this to be possible, it is necessary to pay attention to some techniques and concepts such as:
Content Marketing
Considered one of the main weapons of industrial strategic planning, content marketing consists of attracting, converting, closing and delighting through quality and relevant content.
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Within this, it is important to evaluate the best channels to produce your content, which should not consist of talking about you, but rather meeting your client's needs and desires.
With relevant, quality content disseminated on the correct channels, it is possible to become a reference on the subject and generate authority in the segment.
This means that consumers looking for your segment have your company as a reference.
Marketplace
These are online sales platforms (they can be specific or generic) that promote the meeting between buyer and offeror.
In the marketplace you can be better positioned and generate better visibility.
In other words, it is a great place for those looking to learn how to sell more to consumers in other states with a low investment.
Furthermore, it is possible to invest in a more segmented way (since many marketplaces are specific) and the initial investment is low compared to building an e-commerce from scratch.
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